Brian Dunniway
Founder
Growing up small and insecure, I struggled with confidence. Everything changed when I discovered weightlifting in high school and martial arts in college. Inspired by underdog stories like Rocky and The Karate Kid, I realized that grit, discipline, and smart training could overcome size or strength. This sparked a lifelong passion for fitness, nutrition, and combat sports.
I became a certified personal trainer, studied Exercise and Nutritional Sciences at SDSU, and trained in various martial arts – from Kung Fu to Jeet Kune Do to boxing. As I coached clients, I saw how traditional workouts failed to motivate. But once I introduced boxing and kickboxing, something clicked – people loved it. That insight led me to teach at The Boxing Club in San Diego and eventually inspired my dream of opening my own gym.
In 2013, I returned home and launched Santa Cruz Boxing. From our early MMA roots to our evolution into a boxing-focused community hub, we’ve helped people of all ages grow stronger, more confident, and more connected. I built this gym to give back – to offer the same life-changing experience that helped shape me. This is more than fitness; it’s about transformation through movement, discipline, and belonging.
Learn About the
Team Behind Your Training
The coaches at Santa Cruz Boxing in Scotts Valley, CA are experienced, supportive, and here to help you grow. Whether you’re just starting or getting ready to compete, you’ll get expert instruction, clear feedback, and a team that’s invested in your success.
